Alberta defends oilsands in ads
Thursday, August 5, 2010 at 05:59PM
The province of Alberta has launched an advertising campaign aimed at improving the image of the oilsands.
The key Alberta industry is an increasingly frequent target of environmental groups who say that extracting oil from the sand produces too much greenhouse gas and scars the province's northern landscape.
Greenpeace demonstrators rappelled from the Calgary Tower on Tuesday, unfurling a banner denouncing what they say is a too-close relationship between the oilsands industry and government.
And last month, U.S.-based Corporate Ethics International unveiled billboards urging Americans to reconsider travel plans to Alberta because of the oilsands.
But a half-page ad in Thursday's Winnipeg Free Press paid for by the Alberta government counters that view.
"There are a whole pile of things going on to develop cleaner energy in the oilsands that are not being told in Greenpeace and some of the other campaigns out there," said provincial spokesman Jerry Bellikka.
The $268,000-campaign is running in Winnipeg because the provincial premiers are gathered there for a meeting of the Council of the Federation.
"We supervise and strictly limit water use, monitor air quality 24/7 and require by law that any land used for tailings ponds be returned to a productive state," says the ad, printed against a green background.
The messages are also appearing in Alberta newspapers.
Alberta Premier Ed Stelmach has said that he wants to reinforce the national importance of the oilsands at the meeting in Winnipeg.
Stelmach said he wants to make sure other premiers realize that the oilsands contribute to Canada's economy, create jobs and provide a secure energy source for North America.
Alberta should have started defending the oilsands industry sooner, said University of Calgary marketing professor Debi Andrus.
"By being silent, they allowed more room for the protesters or for the negative aspect to be given the front page," said Andrus.
If the industry continues to come under attack, the ad campaign might be expanded, the province said.
From CBC News
IMPORTANT: No advice is offered or given in this article or this publication. PLEASE ALWAYS REFER TO AN EXPERT before acting on any information contained in any of our stories.
Copyright © 2006-10, Blogertize Publications (http://www.blogertize.com), except as otherwise indicated. Text may be excerpted UNALTERED with FULL CREDIT and LINK. PHOTOS MAY NOT BE COPIED, DOWNLOADED OR REPRODUCED WITHOUT PERMISSION. Note: Some photos of real people may be models used to illustrate the editorial concept. MISSION: "You Need to Know" Our publications are daily online newspapers and magazines (webzines), plus delivered Ezines. Our stories also appear on various newswire services and are picked up in other publications. Our reporters and journalists break or report stories and their sources and source information are protected by the doctrine of free press as expressed in the First Amendment, Reporter's Privilege statutes, and also the Canadian Charter of Rights and Freedoms. COMMENTS FROM USERS: We invite dialogue and comments from our readers and limit moderation to obscenity and privacy issues, however WE ACCEPT NO RESPONSIBILITY WHATSOEVER FOR THIS CONTENT. We believe in the doctrine of FREE SPEECH. COMMENTS AND MOST STORIES ARE FROM OUTSIDE CONTRIBUTORS AND READERS AND NOT A REFLECTION OF THE OPINIONS OF THIS MAGAZINE. The opinions expressed by our writers, columnists and reporters are their opinions and do not necessarily reflect the opinion of this magazine, its writers and staff, or Blogertize Publications.TM - Our magazine names are trademarked. Our publications team provide this ezine and web site and its contents in good faith but makes no representations or warranties of any kind with respect to this web site or its contents. We disclaim any representations and warranties, whether express or implied, including, but not limited to warranties of any kind. In addition, we do not represent or warrant that the information accessible via this web site or the products or services sold or given free on it are accurate, complete or current. Errors and Omissions Excepted. By using/visiting this site you agree that use information herein is at your own risk. PRIVACY: SPAM POLICY: We do not use, nor do we condone the use of unsolicited bulk email. Our email system is an opt-in only. Please report any incidents of unsolicited email coming from or mentioning our domain to editor AT blogeritze.com. All matters will be investigated and dealt with promptly. Jurisdiction: Any action or dispute arising from the use of information on this site will be deemed to have been undertaken and concluded in Toronto, Canada and will be interpreted, construed and enforced in all respects in accordance with the laws of Canada and all parties thereto shall submit to the exclusive jurisdiction of the Ontario courts. A visitor agrees that the applicable law to be applied shall, in all cases, be that of the city of the web site owner, namely, Toronto, Canada.
Persona Corp. and Blogertize publishes several webzines, magazines, e-zines for news, entertainment and information, but cautions readers to read the USAGE NOTICE. Our mandate: "You Need to Know!"
• Auto News (autonews.co): The latest news, reviews and views on all things automobile
• Automobile Buzz (automobilebuzz.com): Everyone's favorite zine with the latest road tests, videos, and breaking news with special focus on sportscars and greencars
• Films and Books Magazine - News from Hollywood and New York, Books and Films
• Webzine (webzine.co): Reviews of the best, newest and brightest of webzines, print to web conversion zines, ezines and online publications.
* Noetic News: News, Features, Research on the Science of Consciousness
* Dog and Cat World: You can't know too much about your best friend.
* Advance Magazine - Body, Mind, Spirit
* LINK Magazine: Good News Report
* Buddha Weekly - Buddhist news, events, profiles from all traditions.
Social Network
Contributors
• Derek Armstrong, Chief Crime Correspondent, Crime Report USA, contributor various














Reader Comments